The Spam Control Act Comes Into Effect
The Spam Control Act 2007 will come into effect on 15 June 2007. It aims to address the still-growing and global problem of spam.
The Act will offer a framework to better manage unsolicited commercial electronic messages sent in bulk, otherwise known as “spam”. Spam is estimated to make up the bulk of all e-mails sent worldwide.
The legal guidelines are reasonably easy for marketers to follow and for consumers to understand. It will not offer complete respite from spam, but consumers will get a measure of protection from spam.
Under the Act, marketers - particularly those based in Singapore or who have operations here - who continue to spam the “not interested” group face potential financial penalties. The statutory penalty is $25 for each electronic message, up to a total of $1 million.
Globally, similar laws have been introduced for instance in the United States of America, Japan, South Korea and Australia.
MINISTRY OF INFORMATION, COMMUNICATIONS AND THE ARTS
8 June 2007
The Act will offer a framework to better manage unsolicited commercial electronic messages sent in bulk, otherwise known as “spam”. Spam is estimated to make up the bulk of all e-mails sent worldwide.
The legal guidelines are reasonably easy for marketers to follow and for consumers to understand. It will not offer complete respite from spam, but consumers will get a measure of protection from spam.
Under the Act, marketers - particularly those based in Singapore or who have operations here - who continue to spam the “not interested” group face potential financial penalties. The statutory penalty is $25 for each electronic message, up to a total of $1 million.
Globally, similar laws have been introduced for instance in the United States of America, Japan, South Korea and Australia.
MINISTRY OF INFORMATION, COMMUNICATIONS AND THE ARTS
8 June 2007
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